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Marketing Words That Sell
Here are some hot marketing words that you can use in your headlines and/or copy. They are particularly effective at grabbing your readers’ attention.
Writing Sales Copy – Storytelling Techniques
Tell a story in your marketing to connect to your readers and share the information they need in an entertaining way. Choose to either focus on the pain of the current situation or the gains they well get if they take action. Follow these basic storytelling guidelines:
Writing Sales Copy – 4 Effective Techniques for Generating Profits
Ever wonder how some writers can generate profits with their words even though they don’t seem to posses much skill while others who are quite poetic don’t make a dime? You may be focusing on the wrong parts. Here are four very powerful techniques for writing effective sales copy.
Writing Sales Copy – First 3 Steps
The ability to write effective sales copy (or hire someone who does) is essential to any company. The power to demand attention and foster trust from your reader while demonstrating your capability to provide them with the valuable benefits they seek is precious. Here are the first three steps to writing effective sales copy.
Testimonials in Advertising
Don’t have enough testimonials? Here are a few techniques you can use to build up your testimonial collection fast, and tips for how to use testimonials in advertising once you have them.
Incentive Marketing for Information Products
How can you use this information to generate higher profits ethically? You provide a “rebate” to people who actually USE your product to achieve their goals and improve their lives. This accomplishes several things simultaneously…
Create a Promotion to Increase Sales
Promotions are simple, yet highly effective tools that increase sales and profits when used properly. Still you can’t just throw offer a random discount, or bonus and expect it to make you money. In fact misusing promotions can lead to lower perceived value, not to mention a lack of sales. Here are some ideas for different promotions you can easily implement and how to use them.
Designing an Email Newsletter – What Days to Send Messages
You should be using an e-mail service provider that allows you to schedule your e-mails to be sent out at a later date so you don’t have to worry about being available to press send right when you want the message to go out. When scheduling your messages you want to try to catch people when they are likely to be checking their e-mail regularly (so the inbox isn’t already piled up), and when they are in a frame of mind that makes them more likely to read your message.
Implementing a New Ezine Newsletter
• Ensure each message contains all of the information required by the Federal Trade Commission.
Some things are required to appear on your Ezine. If you are using a reputable company like Aweber or Constant Contact to help you publish your Ezine, they will make sure that you have this included in every message.