The ability to write effective sales copy (or hire someone who does) is essential to any company. The power to demand attention and foster trust from your reader while demonstrating your capability to provide them with the valuable benefits they seek is precious. Here are the first three steps to writing effective sales copy.
In theory, automated article submission is great: Submit an article to hundreds of article directories throughout the Web, getting your article lots of exposure and lots of back links to your site to help drive traffic and increase your page rank. The best part is it takes minimal time and financial investment.
Here are some simple steps to help you get started:
1. Get your keywords handy that you selected in step one. If you want to review the process of selecting your best keywords go to Chapter 2 – Create a Game Plan, pages 37-40.
2. Identifying your topics. There are lots of different ways to go about identifying your topics. When I first started writing articles, I took about an hour and wrote down all of the stages and categories that a person would have to know about and then created titles from that. Now I use a different method, which I would recommend that you start with. I think it’s easier and creates more effective articles in the long run.