Did you know that 97% of consumers now search for local businesses online? A Google+ page can connect you with customers on Maps, Search, and Google+, regardless of what device they use. An additional visual such as a logo can help your website gain attention in...
While both search engine optimization (SEO) and search engine marketing (SEM) assist businesses with attracting customers via the Internet, they encompass different strategies. Understanding these differences is critical when determining how to allocate key business...
Search engine optimization (SEO) isn’t just about getting your website to turn up higher in search engine results. It’s about drawing in as much attention as possible so more people will choose to click and find out more about your company. Then hopefully become a new...
If there are two pictures that you include with your copy it should be your picture and a photo of your product.
You include the picture of yourself because this helps to convey the message that you stand behind your product and are proud of the work that you do.
Here are some hot marketing words that you can use in your headlines and/or copy. They are particularly effective at grabbing your readers’ attention.
Promotions are simple, yet highly effective tools that increase sales and profits when used properly. Still you can’t just throw offer a random discount, or bonus and expect it to make you money. In fact misusing promotions can lead to lower perceived value, not to mention a lack of sales. Here are some ideas for different promotions you can easily implement and how to use them.